This story is part of, CNET’s gift picks with expert advice, reviews and recommendations for the latest tech gifts for you and your family.
Thedeals are in full swing, so if you’re looking for a gift for an aspiring photographer or future YouTube sensation, now is a good time to snag a decent discount on a digital camera or action cam. The deals we’re currently seeing aren’t completely mind-blowing, but there are a few solid discounts to be had from top brands such as Canon, Nikon, Sony and GoPro. We’ll keep adding to this list as more cameras go on sale for the holiday season.
If you’re looking for an entry-level dSLR, the Canon T7 kit with two lenses — the EF-S 18-55mm and EF 75-300mm — is a decent value at $500. It’s regularly $600.
Several retailers have Nikon’s Z50 mirrorless camera kit with two lenses — the Nikkor Z DX 16-50mm f3.5-6.3 VR and Nikkor Z DX 50-250mm f4.5-6.3 VR — for $250 off. This is a smaller camera that’s more compact than standard dSLRs and is favored by vloggers.
Sony’s popular vlogging camera, the ZV-1, is $100 off at several retailers. A version that includes an accessory kit — a grip and 64GB memory card — is $100 more. It’s also on sale. Read our Sony ZV-1 first take.
The 2020 GoPro upgrade adds a front-facing selfie screen and a whopping 5K video resolution (at 30 frames per second). In other words, it’s the one to get if you want all the latest bells and whistles. A Hero 9 bundle — including a floating hand grip, a magnetic swivel clip, a spare battery, a 32GB SD card and a camera case, as well as a one-year subscription to GoPro’s cloud storage service — is currently on sale for $350 on the GoPro website.
Read our GoPro Hero 9 Black first take.
If you can do without that top-end resolution and front-facing screen, the older Hero 8 is a great choice. It still does 4K video at 60 fps, so it’s no slouch.
Read our GoPro Hero8 Black review.
If you’re looking for a really solid GoPro at an affordable price, check out the GoPro Hero 7 Silver, which is available for just $180 on Amazon. This device takes 4K 30fps video, is easy to use, has voice control and is totally waterproof for even the most rugged outdoor adventuring.
This GoPro is technically discontinued, but it’s available for about $110 less than the Hero 7 Black, which is the entry-level model in GoPro’s current lineup. Not bad for a fully waterproof video camera that can still pull down full HD video. It’s been in and out of stock at Walmart the last few days, so check back if it’s listed as out of stock.